About FOMO Authority

At FOMO Authority, we aim to explore, understand, and positively transform FOMO. We envision a world where FOMO is no longer a source of anxiety and distress but a catalyst for growth, fulfillment, and success. We aim to transmute FOMO, turning it from a negative emotional experience into a positive, motivational force that drives personal and professional development.

young kid surprised

Founded by Dr. Dan Herman, the pioneer who first identified and named FOMO, our institute seeks to be the natural address for professionals and managers who can improve the lives of people and organizations that FOMO challenges. We are committed to providing cutting-edge training and other resources to empower individuals, families, and organizations worldwide.

Our Approach

Our approach at FOMO Authority is multi-faceted:

  1. Research and Insight: We delve deep into the psychological, social, and cultural aspects of FOMO, continually advancing our understanding of its impact and dynamics.
  2. Training: We offer specialized programs for mental health professionals, personal coaches, business leaders, and their consultants, equipping them with strategies to address FOMO in various contexts.
  3. Public Engagement: Through lectures, workshops, and publications, we engage with the public to spread awareness and practical knowledge about FOMO.

Dr. Dan Herman's Methods for Balancing and Managing FOMO

The Fear of Missing Out (FOMO) is a common challenge affecting individuals and businesses alike. Dr. Dan Herman has pioneered methods to help professionals, executives, and individuals effectively manage the emotional and functional challenges posed by FOMO. These methods are especially critical in business, where FOMO significantly influences executives, employees, and customers.

Psychological Foundations

The psychological model of FOMO developed by Dr. Herman is central to these techniques. This model forms the basis of the methods used to work with individuals, families, and business teams.

Transformative Process for individuals and families

The transformative process addresses the areas where FOMO impacts clients, aiding them in crucial life junctures and daily situations. This includes addressing challenges related to:

  • Self-perception and self-esteem
  • Body image
  • Life satisfaction
  • Significant relationships
  • Career and work
  • Financial decisions (shopping, saving, investments)
  • Social life
  • Religious and spiritual life
  • Health and wellness
  • Attitude towards biological age
  • And more


The process to overcome FOMO comprises several vital steps:

  • Initial Diagnosis and Assessment.
  • Clarify the motivation for change and define goals.
  • Self-monitoring and Guided Discovery.
  • Identifying the Personal FOMO Model.
  • Cognitive and Emotional Transformation.
  • Building resilience against future FOMO challenges.
  • Monitoring and Re-evaluation.


The methods incorporate tools from evidence-based psychotherapy approaches like Cognitive-Behavioral Therapy (CBT), Acceptance and Commitment Therapy (ACT), Mindfulness-Based Therapies, Dialectical Behavior Therapy (DBT), Narrative Therapy, and personal growth strategies.
These tools have been specially adapted for dealing with FOMO.

Applications in Business and Management

For executives, consultants working with them, and business coaches, Dr. Herman’s methods enable:

  • Neutralization of risks associated with FOMO that can hinder optimal leadership and management.
  • Overcoming challenges in recruiting and managing high-performing, committed employees.
  • Effective marketing and retention strategies for customers, mitigating the impacts of FOMO on the customer journey and brand loyalty.


A cornerstone of these methods is an empathetic and ethical approach. Rather than exploiting the weaknesses and biases arising from FOMO, these techniques focus on constructively satisfying the emotional needs created by FOMO. This approach not only benefits people but also promotes the organization’s overall well-being and supports the achievement of its goals.

Our Training Programs

Our training programs are based on the original methods developed by Dr. Dan Herman for strategic intervention and guiding transformation processes to deal with the emotional and functional challenges that FOMO poses.

Whether you’re an individual seeking personal growth, a professional looking to enhance your practice, or a business aiming to thrive in a FOMO-driven world, we have the resources and expertise to guide you.

  • For Individuals and Families: Tailored programs focusing on turning FOMO into a positive force, aiding in personal growth, decision-making, and emotional well-being.
  • For Businesses and Organizations: Customized training for corporate leaders and teams to leverage FOMO in strategic planning, marketing, and employee engagement.
  • For Professionals: Courses for psychotherapists, emotional therapists, and personal trainers to effectively help people master their
  • Lectures and Events: Engaging and informative meetings with Dr. Dan Herman, offering deep insights into FOMO and its transformative potential.

Our Founder and CEO

Dr. Dan Herman, CEO of the FOMO Authority Institute and a prominent researcher in human psychology and behavior, pioneered the study of ‘Fear of Missing Out’ (FOMO). His 2001 publication, the first on FoMO, led to vital methods for addressing its impact in personal, family, and business contexts. Dr. Herman trains professionals across various sectors in these methods.

Additionally, as a seasoned business strategist and head of Competitive Advantages, he combines strategy, innovation, and branding to assist high-end businesses in achieving their goals.

A global speaker, Dr. Herman shares his insights on FoMO and business strategies through keynotes, seminars, and workshops.

His career spans leadership roles in major corporations and academia, and he has authored numerous scholarly and popular works.